Hayes Thornton
DESIGN + STRATEGY
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Salesforce Lunar New Year 2018

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Salesforce Lunar New Year

For the first time, Salesforce was a sponsor of the San Francisco Chinese New Year parade. This is one of the few remaining night illuminated parades in North America and the biggest parade celebrating the lunar new year outside of Asia. In a televised appearance for an audience of millions, Salesforce was proud to celebrate and ring in the Lunar New Year with our Ohana.

Role: Art Direction
CD: Maia Siu
Client: AsiaPacforce

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